☰ 🔍
🖊️Ask a Question
Electrical Engineering

A firm that wants to put more senior management personnel into the field to get closer to customers and to enable the company to respond more quickly and efficiently to competitors would probably organise its marketing unit on the basis of A)functions. B)regions. C)customer types. D)markets. E)products.

by 0 views
A firm that wants to put more senior management personnel into the field to get closer
to customers and to enable the company to respond more quickly and efficiently to
competitors would probably organise its marketing unit on the basis of
A)functions.
B)regions.
C)customer types.
D)markets.
E)products.
0 like 0 dislike

1 Answer

by
B)regions.
0 like 0 dislike

Related questions

by ayush dekate asked Jul 30, 2021 0 views
An appliance manufacturer that sells to large retail stores, wholesalers, and institutions would probably organise its marketing unit on the basis of A)subregions. B)national divisions. C)types of customers. D)functions.

An appliance manufacturer that sells to large retail stores, wholesalers, and institutions would probably organise its marketing unit on the basis of A)subregions. B)national divisions. C)types of customers. D)functions.
Answer : C)types of customers....

View solution
0 like 0 dislike
1 answer
by ayush dekate asked Jul 30, 2021 1 view
A firm that markets diverse products would most likely base the organisation of its marketing department on A)products. B)regions. C)functions. D)types of customers.

A firm that markets diverse products would most likely base the organisation of its marketing department on A)products. B)regions. C)functions. D)types of customers.
Answer : A)products....

View solution
0 like 0 dislike
1 answer
by ayush dekate asked Jul 30, 2021 1 view
A marketing unit can be organised according to functions, products, regions, and A)sales. B)target markets. C)competitive units. D)types of customer.

A marketing unit can be organised according to functions, products, regions, and A)sales. B)target markets. C)competitive units. D)types of customer.
Answer : D)types of customer....

View solution
0 like 0 dislike
1 answer
by ayush dekate asked Jul 30, 2021 2 views
Organising a marketing unit by regions works well for a company that A)produces and markets diverse products. B)is small and has a centralised marketing operation. C)markets products nationally and internationally. D)has several groups of customers whose needs and problems are different.

Organising a marketing unit by regions works well for a company that A)produces and markets diverse products. B)is small and has a centralised marketing operation. C)markets products nationally and internationally. D)has several groups of customers whose needs and problems are different.
Answer : C)markets products nationally and internationally....

View solution
0 like 0 dislike
1 answer
by ayush dekate asked Jul 30, 2021 0 views
The channel that includes both a manufacturers' agent and an industrial distributor may be appropriate under which of the following circumstances? A)When the firm wants specialised personnel to follow up the work of the sales force B)When the marketer wishes to enter a new geographic market but does not wish to expand the existing sales force C)When only one or two channels of distribution are available for products D)When the sales force is large and the marketer is thinking of cutting it down E)When customers are highly concentrated in one geographic area

The channel that includes both a manufacturers' agent and an industrial distributor may be appropriate under which of the following circumstances? A)When the firm wants specialised personnel to follow ... is thinking of cutting it down E)When customers are highly concentrated in one geographic area
Answer : B)When the marketer wishes to enter a new geographic market but does not wish to expand the existing sales force...

View solution
0 like 0 dislike
1 answer

50.5k questions

47.1k answers

240 comments

7.0k users

© 2025 Question Answer