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Walton Food Products decided to use agents to reach industrial accounts several years
ago. Logically, this decision was based on which one of the following?
A)Steady demand for the firm's products
B)Walton's desire to stay close to its customers
C)Walton's desire to reduce selling costs
D)The willingness of agents to provide market information
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1 Answer

C)Walton's desire to reduce selling costs
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